TIDAL is to release Prince's new album HITNRUN on 7 September, through a 'non-restrictive' exclusivity deal announced today. The announcement reveals the rationale behind last month's withdrawal of Prince’s entire discography from rival streaming services Spotify and Apple Music, to give fans further reason to subscribe to TIDAL to hear it. The press release points out that the album took 90 days to complete and the decision to team with TIDAL to release it was born out of the service’s artist-friendly approach by their payment of higher royalties and was augmented earlier this year by the service streaming his Rally 4 Peace concert in Baltimore, 10 May. Being that TIDAL is a subscription service the move has frustrated fans, who angrily took to Twitter to request that Prince release a physical version also; feeling it unjust to have to subscribe to the $9.99 per month service in order to listen to but never actually own a copy of the album. On 30 July he uploaded a brand new song, Stare, solely to Spotify, from where he just a month earlier deleted his discography. Although Stare will not be included in HITNRUN's tracklist it is anticipated a second album will follow in quick succession and contain it. 3rdEyeGirl are currently recording their second album.